• (425) 677-7430
  • info@cascadestrategies.com
Showing posts tagged with: marketing analytics

Leadership in 2023 Begins with Advanced Analytics

jerry9789
0 comments
artificial intelligence, Burning Questions

Share

Since the advent of Big Data Analytics over a decade ago, the challenge has been to gather the data so that you can see the data and display it in such a way as to allow it to be useful in the day-to-day processes of a business.  Dashboards are very popular for this exercise— and rightly so. However, your dashboards are a crutch used to identify things from the past and correct them.  They help you learn the 6… 8… or 10 things that your team needs to work on in a given amount of time.  But they give you false KPIs.  

Read more

Welcome
to Cascade Strategies

A highly innovative, award-winning market research and consulting firm with over 31 years’ experience in the field. Cascade provides consistent excellence in not only the traditional methodologies such as mobile surveys and focus groups, but also in cutting-edge disciplines like Predictive Analytics, Deep Learning, Neuroscience, Biometrics, Eye Tracking, Virtual Reality, and Gamification.
Snap Survey Software